In this special episode (listen in and discover the twist), you’ll learn how to:
Crawl out of the chaos and into the calm in your business.
-how being in the web of admin is expensive for your business.
-why “keeping up” is slowing you down.
-when to hire and how to avoid creating another job for yourself
And so MUCH more!!
Win The Hour Win The Day
Kris Ward Podcast
Kris Interview with Kris
[00:00:00] Well, because without it you’re really just a sufferpreneur. That’s what I call it. Um, to me, it’s like saying you’re watching sports on TV and you’re an athlete without a team. You are, self-employed a suffer printer and you don’t have.
[00:00:16] Today’s show is sponsored by when the hour, when the day.com, where we help entrepreneurs stop working so hard. Check us out when the hour, when the day.com Hey entrepreneurs, are you going full speed? Just trying to keep up. Do you feel you have more losses than wins for years? I was rushing to get to the next thing.
[00:00:35] There was always something that I had to learn before. The thing I actually needed to learn. I felt like it was running in the wrong direction and moving even further away from my goals. So the big question is how do you stop the craziness? How do you get to your next win? Well, this podcast will give you the answer.
[00:00:52] Join me on my journey. As we have real conversations about struggles, successes, and tips. So we can get you quicker, faster result, no fluff, and get you to your next win now.
[00:01:08] Hey friends. If you’re new to the show, you want to hop over and check in the show notes. Our winners circle a link to our winner circle. That’s where you can check out our simple proven three-step blueprint to explode your profits and crush your demanding schedule. Check it out. The Winners Circle. I guarantee you’re going to love it.
[00:01:30] Hey everyone. Welcome to win the hour, win the day and I am your. Kris Ward. And today we have in the house, a special guest and her name is Kris Ward. Okay. Are you wondering, is there somebody else there, out there with the name Kris Ward? Yes, there is there’s many cause I tried to get.com and that was a whole thing, but I did it anyhow.
[00:01:51] So what I’m doing here is no, I’m not interviewing myself. We’ve done this before with great success. And here’s the reason what I’m doing is I’m taking. At little portions from other shows that I’ve been a guest on and I’m sharing them with you guys. And the reason I’m doing this is because I listened to you.
[00:02:09] I listened to you. We are so lucky. We get so many reviews and testimonials online and please keep them coming because they really determine what we do with the show. And a couple of things you guys say all the time is, first of all, you love that we it’s. Yeah, no fuss, no muss. We want you to have something that after you listened to show, you can go try right away.
[00:02:29] And I am militant about keeping that on track. So we do that all the time, as well as you guys are so kind. And you tell me that I ask great questions and you love that I’m learning with you, but I am learning with you. And those are where the questions come from. I don’t know if I’m a great interviewer.
[00:02:46] I like to think I’m a good student. So it’s that bridge of learning that really allows for the questions to come out. So. I don’t have other people on that do similar things that we do, although, Hey, spoil alert. People tell me all the time that nobody does it the way we do. It’s not at all comparable. So humblebrag, that’s what they say.
[00:03:06] I’m just telling you what they’re saying, but even if I have somebody on that does something similar, it’s not a competition thing. It just makes more boring interview because there’s not that. Bridge of learning that gap. So then we’re missing a really important hugely, you know, valuable topic that I’m so passionate about because I believe your business should support your life instead of.
[00:03:28] And this idea that you have to grind it out and you’re like, okay, I’ve been grinding it out for a couple of years. So I guess I’m paying my dues. I’m almost there once I get past this next thing, once I get past this next thing, when you hear yourself say that once I get past this next thing, dinging, ding, ding, that is an alarm bell.
[00:03:45] Listen to that. It is telling you something that is never going to stop. Nothing’s going to change. I’ll tell you more about that. So we’re going to hop in and out of other episodes where you hear me talking to other hosts and other shows. Cause I just think it’s, you know, it’s a natural conversation, a little bit more dynamic and you know, me just chatting by myself already were like, I don’t know, two minutes in and I think it’s dry.
[00:04:11] So let’s go to, I was on a podcast. I think it was a Harlan hammock, the courageous leader. He’s pretty. And he was asking me just about where do you start, Kris? Where do you start? And, why do you even need a team? So let’s jump over to that. What happens for entrepreneurs is you start a business, whatever in the infancy stage and you’re soul.
[00:04:36] You know, hell bent on getting one client to three to eight and that’s great, but there is no infrastructure that falls into play. So you’re just, then you’re trying to catch up or onboard the clients and then you need more business and then you drop the ball because you’ve been busy with new clients and then you’re chasing the web of admin.
[00:04:52] And what people don’t understand is this whole idea. Creating infrastructure, which we lean heavily on with our super toolkits that doesn’t just fall into place naturally. And that’s where you get into your five and six, and you’re still working as hard as you did the first year and you’re burning out and repeating the cycle.
[00:05:08] So the win formula is all about anything we do with me or any of my coaching clients or in our masterclass or all that stuff. It’s all about how can we take things from 12 steps down to eight? Constantly use our Q program, which is create using edit. And w w also what’s really important about that is the team around you, whether it’s one person or two, they also should be increase your mode 60% of the time, because that lifts you up a rising tide lifts, all ships.
[00:05:35] Right? So you don’t want just to take stuff off your desk, dumping on theirs, and then they’re task focused. It’s really. Because whenever you do, Hey, you guys out there, you know, when you climb that mountain as entrepreneur, all you do is see the next mountain. So a quick example would be one of my clients.
[00:05:50] She’s an interior designer. And when I started working with her, she was like, listen, you don’t understand. I go into a room, I see the room that can’t be leveraged. This is the way it is. And listen, I can’t decorate my way out of a cave. I don’t know if it’s a girl thing, but I was not passed that gene. It doesn’t happen for me.
[00:06:05] So I’m like, oh, I don’t know, maybe she’s right. But we started working with her. And we started looking at the pre and post work and some of the admin stuff. And we slowly got her appointments down from two hours down to about 45 minutes to an hour. So then cause there was all these little teeny steps that she thought, well, this will take a minute and this will take a minute.
[00:06:23] And all of a sudden that adds up. So then what happened is we started blocking, she started blocking her morning appointments because she could do them and like half a day now instead of the full day. And then she started doing speaking gigs on big platforms with HGTV personalities, and she’s really become an influencer, but she would’ve never went down that path because she was so, no, no, this is how long it takes.
[00:06:46] So again, when you want to make that creation mode, Much more and it’s always the 60, 40 wind formula. Okay. Another great question is ask is like, Kris, why are teams important? Why are they good? Don’t even get me started. I could do like a six week Netflix series on that, but let’s dive in to a general answer of why teams are good.
[00:07:09] Well, because without it you’re really just a suffer preneur. That’s what I call it. Um, to me, it’s like saying. You’re watching sports on TV and you’re an athlete without a team. You are, self-employed a suffer printer and you don’t have a business. One of the guests I had on my show, he talked very affectionately of his father who was a well sought after carpenter.
[00:07:30] So he was on the wind the hour when the day podcasts. And he said, for years, people wait, when’s awaiting this for his dad, like to build tables and do stuff like that. And it was pricey units, like $5,000 for a table. You know, inexpensive stuff. And he said, you know, there was no systems in play. There, all these things, when his father retired, he closed up the barn and sold his equipment, sold his hammer.
[00:07:51] So these things that were pending some of the dollar and he had blueprints and he had an infrastructure and he could have had people assisting him. And then, you know, he gives a final stamp or he just does the, you know, the, the 30% of work that this table needs, you know, whatever, all the carpenter, carpentry terms.
[00:08:06] I do not know. But it could have been systematized and that may require totally retired after all those years of having such a reputation and he could have had a retirement, he could have, you know, he had nothing to sell. He couldn’t sell the business because he was the business. He was a suffer preneur.
[00:08:23] He was self-employed. So without a team, you got you, you don’t have infrastructure. You don’t have super toolkits to lean on you. You really. You are a suffer printer. So now we’re going to dive into a little bit about what are some of the mistakes entrepreneurs make when they think, all right. Okay. I need to hire someone and I dive into this here, but I also, I don’t know if I answered this question, but I just want everyone out there to really think about that.
[00:08:49] It’s so easy to get seduced into the fact that you think, oh, you know what? Okay. I do need some help. All right, I’ll go off and hire someone or worse. I hear all the time. People will say something like, well, I, I hired my family friend cause I trust her or whatever. And of course that blows up and nothing no faster way than to strain or test or destroy a relationship that doing that.
[00:09:09] But what I want everyone to understand is hiring training and onboarding someone. That’s a whole thing on itself. It’s not something you just do on the side when your back is against the. But I digress let’s dive into it. Well, I would tell you the biggest mistakes that most entrepreneurs make is they think, okay, I do need to hire someone.
[00:09:29] I get that. And if we get them past the fact that it is very affordable and it pays for itself, and you’re not waiting to reach some financial milestone, you won’t get there without help. And you can so afford it in today’s world. I promise you. I promise you. I promise you. You take that out. What happens is we for most people in the corporate world, if you think of it, it’s almost a very parentified system.
[00:09:50] Think about having a, you know, a document in your hand and then you hand it to somebody and then you sort of like, like a teacher, you lean over to make sure they’re doing it right. And I’m checking on them and that creates another job. And then that’s where you get frustrated. Like, I don’t have time to do what I’m doing.
[00:10:05] I don’t time to babysit somebody else. Right. So what happens, I would tell you it’s really. Hiring and how you hire is a huge component because you know what it does, if you don’t hire, right. You’re, you know, you don’t get a dog to do a catch job, right. So if you don’t hire right, that’s, that’s a problem.
[00:10:22] But I would say we’re 90% drop. The ball is the onboarding and training. And these things are set up in a very parental school teacher system that comes from the corporate world. Whereas my team, you know, they really manage me. They push me for. They get all kinds of things done. So I can really focus on the things that only I can do, like attending these sorts of podcasts and stuff like that.
[00:10:45] And we also set them up for what we call the 60, 40 wind formula that you should be in creation mode. 60% of the time admin mode, 40% of the time. And now most entrepreneurs are always crawling out of the web of admin around 90% of the time, but then you don’t want to onboard sometimes. Takers. They’re just going to do things that you throw at them.
[00:11:05] No, you want people that think and create, and that set you up for success. So that is really. Where most people go wrong. And if I can tell you really quick story Robyn, for me, it was like with our podcast, we were all super excited that we were getting close to 200, five star reviews by when the hour, when the day podcast is just general business.
[00:11:27] It’s anything from sales to social media and L we’ve had fantastic guests like yourself on it, Robin. So you guys have to check us out for that. And someone on my team came and said, Kris, I found this new site and it’s, they’re gathering, uh, reviews in places. I didn’t know, you could do it. And we looked.
[00:11:45] We had over 900 five-star reviews, 900 now, just so you know, I’m a very flawed human being robbed. And I was like, oh, it’s so close to a thousand. So, but what happened was because she has a component of her workweek in creation mode, she presented that to us. And we’re like, and it wasn’t just us. We brought that to different Facebook groups and, and they’re like, oh, I became the hero.
[00:12:08] People didn’t know. We didn’t know that you can leave reviews on Stitcher and all these other places. I’m like, holy hell. So that was, that was because how she was set up to do her work instead of taking tasks and just, you know, me giving her little mini projects it’s set up very differently. So the onboarding is huge.
[00:12:26] A common question I get a lot is what does. I think you need to have in place before you hire someone. So I’m going to share that answer with you. I gave on another podcast and that is something, oh, it kind of swings back and forth. People think, all right, I don’t need anything. And I’ve talked about this in all different episodes.
[00:12:45] I don’t need anything. I’ll just bring somebody on and you know, and then. Uh, managed me and get me in order that doesn’t work cause they can’t parent up. And then the other side of is, oh, once I get everything, once I get, hear those words again, once I get everything caught up, I’ll make systems and they’ll be all fine and I’ll get all that in order.
[00:13:03] And then I’ll bring somebody on and that doesn’t work either because the system. First of all, that’s a very heavy word and I know why everyone pulls away from it. Cause it sounds like more work and you can’t even keep up now. And I totally agree. And that’s why we dive into super toolkits where they’re breathing documents and the slightest little tweak every day just really accelerates everything you’re doing and has a bigger impact and takes time off your calendar.
[00:13:26] And it just ox. All your ambitions and brings in revenue. And that’s why everyone tells us we get back. I don’t know something like 25 hours a week within the first month of working with us, we hear that all the time. The idea of building something out. And I did this back in the day and say, okay, I’ve got this all set up.
[00:13:43] And then somebody comes in on step four and they’re like, I don’t have the password for this. And you’re like, oh yeah, that’s right. That works every day, except Tuesday. And then here’s the thing. And now you’re over there helping them and the tail’s wagging the dog. Right? So those are two extremes, the two polar opposites.
[00:13:58] I don’t need to have anything set up. I need to have everything set up and neither. They do not work. They all, it just makes it painful and it blows up frustrates you and derails you from the work that you want to get to. It’s just another obstacle. So I dive into this a little bit here in this question of what do we need to have set up before we hire someone?
[00:14:17] So let’s take a listen. Yeah. Do you think that something that you need to have in place before you hire, um, when you’re, when you’re starting out, like, is this something that you think. Okay. You need to have a system or you need to have something in place before you hire a team member, or do you think you can just go for it?
[00:14:36] Well, that’s a powerful question because what happens for why we do what we do is so many people hire someone and then it doesn’t work out because bringing extra people into a case. Situation does not make for less chaos. So that also lends itself to there’s a lot of organizations now that will say, oh, we have VA’s for you.
[00:14:58] We vetted them. They’re trained. They can type a certain amount of words per minute, and then you bring them in. And they, by the way, they cost a lot more than the ones that we can get you for 5, 6, 7 bucks an hour, because you’re paying for, you know, with us, we’re training you and then you get your independence.
[00:15:13] You move on with them. You’re paying for a contract ongoing for them to provide these VA. But then that person comes in, but this is the biggest, most, oh, this is crazy. Most people think, oh, that person’s going to come in and organize me and manage me. They can’t parent you they’re you’re you’re their boss.
[00:15:31] They can’t say to you the third time, this week, when you ask them for something stupid, or you said you asked them to do one thing on Monday now, a different thing on Tuesday. Cause you’re running around like a crazy person. They can’t say, okay, enough, stop what you’re doing. I’m going to get you. That’s not how it goes.
[00:15:44] So what happens in. Win more often than not these fail. And then people start saying, oh, I got them off that site. That didn’t work. Oh, I did this one didn’t work. And so they start disqualifying. And when I say chasing the wrong thing, so a big part of what we do is yes, we help you create your wind team, but those super toolkits are unbelievably powerful.
[00:16:04] And that’s what gives us the 90% retention rate. When we find people for our clients, you know, that’s the secret. So just adding chaos to you, running around and things. You know, or another one, I hear this a lot. Oh, I’m going to hire a business manager and then they’ll fix this for me. Well, what are they going to fix?
[00:16:23] Right? This is your business. We need to set you up with the infrastructure that you can master and grow and breathe and create. Not, you don’t need a parent, if you did, you’d still be at that job. Like that’s, you know, you’d be at that job where you’d sent me telling you what to do, right? Yeah. So what can people listening put into place now to get them ready to….
[00:16:47] Stop creating that wind team. What can they do now? Well, first of all, I guess it’s hard to tell you what to do, but I will tell you what not to do. And I think that’s just as powerful to many people would jump up and say, okay, I want a VA or here’s my other favorite? And this will bring your belt, the HSA.
[00:17:05] I want a social media person. I want a social media manager. Right? Okay. Great. Let’s say you’re all set up. Let’s say you have worked with Desha and you got it going on. You know, the ins and outs. You, you, Hey, you invested your money. Well, you know, you’ve worked at Disha, you know what your strategy is.
[00:17:21] You’ve got a plan you’re really going to rock this. And then you say I’m gonna hire a social media manager or. System or whatever. So what are you hiring? Are you hiring somebody to do some graphics, to do some writing, to know the backend stuff, to post the stuff? And, and lots of times people say yes, I want them to do it all.
[00:17:39] Well, whoa, a graphic person is completely different than somebody writing copy, which by the way, I don’t think they should be writing your copy because your business is still new. It’s your voice. There’s all these different things. Now, is there a way for that social media person to. Yes. I have a social media manager and she really leverages what we do and you’ve met her.
[00:17:58] She’s awesome. You know, shout out to castle, but here here’s some tricks. Like, you know, I found myself like, oh, responding to things, especially when you’re launching something, let’s say our masterclass, um, you know, our stop working so hard mask. People ask questions. I typing them out. Cause it’s new. I’m even using my thumbs on my phone.
[00:18:18] I really want to be responsive. But then you start to see patterns. There’s only so many different ways. I’m going to answer the same question. Right? And so then you look and you go, oh, I’ve got eight answers. I can give them decadal. So then she can support me that when these things come up, copy paste, copy and paste because it is the same answer.
[00:18:35] On a different day. Like how many times have we all seen, Hey, if you could tell yourself something or what would you want to know the first year you’re in business? Well, I got that answer. Copy paste, copy paste. So when you’re really clear with that path, you can have great success, but one of the biggest mistakes people make is they just have this book.
[00:18:53] Of like nuts and bolts and socks and cake and say, Hey, here you go. Here’s a bucket. I want you to be able to do all these things in the bucket and that’s where it blows up. And then you think, oh, then I need to spend more money or I need to have a business manager and it just accelerates and you’re just burning money and missing opportunity.
[00:19:13] All right. And this last little final. Piece of interview from another show. I just expand a little bit more about, you know, yeah. I made a lot of mistakes in the beginning as well. It’s not rocket science. I explained that to you, but it does have to be done in a strategic order and let’s just take a listen to that.
[00:19:34] I made a lot of mistakes over the years. It’s not hard, but it is strategic. Right. It’s kind of like, if you imagine, like, I don’t know what you were like college and, and how your cooking skills were, but it’s kind of like when, if you leave home and you’re young and you think, oh, okay, I’m going to make pasta.
[00:19:49] And all there is, is like you boil the noodles and you put some salt. But that’s not complicated. It’s not a difficult recipe, but if you don’t boil those noodles and you just put the warm sauce on the cold, dry noodles, it’s a very different formula, completely different. Right. And edible. Right. So what I would say is there’s so much learning.
[00:20:09] I made over the years where even when I hired people, I was still bottlenecking myself and the business and there were problems and stuff. And a lot of that I think comes from. The whole world in this mindset, the corporate world, wherever you are in the world, it’s really a parental side system. So what happens is you hire someone and then you lean over and you check on their work.
[00:20:28] And it really is like a parent-child, student, teacher, student kind of situation. Right. Whereas when we created what we call a wind team, or what is next team, we have them lean into the 60,/40 formula as well, so that they have time when I have all these ambitions, I’m moving to the next thing. And the next thing I think that they think it’s expensive.
[00:20:47] And I know I did too. I thought, oh, well, you, again, I think you come from the employee mindset of, well, like I can’t afford to hire somebody full time. And you know, first of all, there are so many economic options around the world that are so insanely affordable. It’s unbelievable. And then also, even if you, if you’re one of my…
[00:21:04] Even if you wanted to go with someone immediately right now, a full time I, part of our onboarding and strategy and the way we roll it in is we would increase their hours weekly and roll them into full-time. So I would say starting off full-time is not a plan. Anyhow, it’s just too much, right? So that’s a little bit of a myth is it is affordable.
[00:21:23] Seriously. If you can afford a coffee in your hand, you can afford this. It’s not. It’s upside down. The concept of it will take more work for you. That’s just an archaic system that you have worked in yourself. And so you, you haven’t seen, you know, a new, modern approach to that. The other thing I would say too is sometimes people think you have the concept of like, I’ve got this mess and then I’ll hire someone to clean it up.
[00:21:47] Or the new buzzword I’m hearing a lot of is, what is it? Online business manager OBM and like, oh, everything’s out of control and I’m running around. I was going to get an OBM and. What is that going to do? Like you can’t bring somebody in that you’re paying two parents. You, they can’t parents up. Right.
[00:22:04] They can’t clean up your mess. Okay. There you have it. Kris Ward was in that house with Kris Ward. So tell me what you think. Please reach out, message me on LinkedIn. I personally will respond to you. We love your reviews and testimonials and everything, ratings, and reviews. We so appreciate that. I read every single one of them and it very much dictates where the show goes.
[00:22:32] So we’d love hearing from you. So very much. And, yeah, as I always say to my guests, where can you find more of a brilliant you’re brilliant. Well, you guys, I’m on LinkedIn a lot. I’m on all the socials, but I really focus a lot on LinkedIn as well. We have this spectacular in case you haven’t heard Winners Circle to allow people to come in at a different investment level and really, really, really.
[00:22:59] Just get all their ambitions to come alive and to work way less hours, I call it working school hours. Right? So to make more money in less time, but really to have a business that supports your life instead of consuming and have a lot of fun business should be fun. And you should start the day refreshed and leave fresh and just get your ideas to execution.
[00:23:17] So if any of that sounds interesting to you, please reach out because the only complaint I ever get from my clients is they said, Kris, you should’ve went louder, stronger. I shouldn’t have been left to suffer like this for the years I did. I wish I had found you sooner. So, ah, you know, that breaks my heart.
[00:23:35] I’m doing my best and do my best. So whoops, I bang the table there. So anyhow guys, we will see you in the next episode. Thank you so much.