Building a business isn’t about working 90-hour weeks.
It’s about finding the right strategies..
that allow you to grow…
while gaining more freedom.
But here’s the thing…
most entrepreneurs fall into the trap…
of doing everything themselves.
That’s where outsourcing comes in..
and more importantly, building a productive team…
that supports your business without burning you out.
Recently, I had an in-depth conversation…
with Connie Whitman on her…
podcast Changing the Sales Game.
We covered the power of outsourcing…
and how it directly impacts your…
productivity as a business owner.
I’ll be sharing the key insights…
we discussed on how outsourcing…
can help you work less, make more…
and finally take your business…
to the next level without sacrificing your sanity.
Outsourcing Isn’t Just for Big Companies
When people hear the term “outsourcing,”…
they often think it’s something only big corporations do.
But that couldn’t be further from the truth.
In our conversation, I explained to Connie…
that outsourcing can be as simple as…
hiring a virtual assistant (VA)…
to take over administrative tasks.
This isn’t about building a team of 50 people;
it’s about making smart decisions…
that free you up to focus on what…
actually grows your business.
As I shared with Connie…
one of the biggest myths I see…
is that people think they need to be at a certain “level”…
before they can afford to hire help.
The reality? If you can afford coffee…
you can afford a VA.
In fact, many of my clients start by outsourcing…
just 5-10 hours a week, which makes…
a huge difference in their productivity.
So, if you’re sitting there thinking…
“I can’t afford to outsource,”…
let me challenge that mindset.
You can’t afford not to.
Every hour you spend on tasks…
that aren’t in your zone of genius…
is an hour lost that could have been…
used to grow your business.
How Outsourcing Boosts Your Productivity
Connie and I dove deep into how outsourcing…
directly impacts your productivity.
When you’re caught up in admin work…
managing emails, scheduling…
or any of the dozens of little tasks that eat up your day…
you’re not being productive—you’re just busy.
And there’s a big difference between…
being busy and being productive.
When you hire a VA to take on those…
time-consuming tasks, you open up space…
to do the real work that grows your business.
Connie shared her own experience…
with me on the podcast, explaining how…
she used to work weekends…
struggling to keep up with the endless…
demands of her business.
After learning how to outsource effectively…
she now works fewer hours, has more clients…
and no longer feels overwhelmed.
She can actually take Mondays off…
if she wants because her team has everything under control.
That’s the power of outsourcing.
It doesn’t just give you more time;
it gives you the mental space to operate at your best.
Team Building: It’s a Philosophy, Not a Number
A point I emphasized to Connie…
during our chat is that…
a “team” isn’t about how many people you have working for you.
It’s about creating a system and a structure that supports you.
Even if you only have one VA…
if you’ve built that relationship correctly…
and trained them well, you have a team.
Connie agreed, saying that her VA…
is more than just someone who handles…
her admin work—she’s a true partner.
And this is something I teach all my clients:
your VA isn’t there to just do tasks.
They should be empowered to help you grow.
When you approach outsourcing…
with the right mindset, your VA can…
contribute ideas, take initiative…
and even help with decision-making.
In fact, Connie mentioned that her VA…
now brings new ideas to the table…
handles tech projects, and vets new opportunities for her.
This kind of dynamic frees Connie…
to focus on high-level business strategy…
and it’s the kind of relationship anyone…
can build with a VA when they approach…
outsourcing with the right mindset.
The Three Biggest Myths About Outsourcing
As Connie and I discussed on the podcast…
there are a few common myths…
about outsourcing that hold people back…
from taking the leap.
Here are the top three:
1.”It’ll take too much time to train someone.”
Many entrepreneurs worry that..
they’ll spend more time teaching someone…
how to do things than it would…
take to just do it themselves.
This is only true if you approach it the wrong way.
By using clear processes—
like the ones I teach in my Super Toolkits—
you can train a VA quickly and efficiently.
Connie mentioned that when she first hired her VA,
I helped her with onboarding…
so the training was seamless.
You just need a simple framework to get started.
2. “I’m the only one who can do this work.”
This is the classic trap…
that keeps entrepreneurs stuck.
Sure, you might be great at what you do…
but you don’t have to do everything.
There are so many tasks in your business…
that don’t need your direct attention.
In our conversation, Connie and I discussed…
how most entrepreneurs get bogged down…
in pre-and post-work that doesn’t actually…
require their unique skill set.
Outsource that stuff, and focus on what only you can do.
3. “I can’t afford to hire help.”
Like I mentioned earlier, this is a myth.
With affordable global talent…
you can find highly skilled VAs…
at rates that fit any budget.
When you free up your time…
to work on high-value tasks…
you’ll quickly see that the cost of a VA is worth every penny.
Why Now is the Best Time to Start Outsourcing
Connie asked me an important question…
during the podcast:
“When is the right time to hire?”
My answer? Right now.
If you’re feeling overwhelmed…
or stretched thin, today is the day to start.
Waiting until you “hit a certain level”…
or “have more money” is just delaying your success.
The sooner you start outsourcing…
the sooner you’ll see your productivity soar.
And you don’t need to go all-in from the beginning.
Start small.
Hire a VA for just a few hours a week…
and see how much of a difference it makes.
Connie shared how she began by outsourcing…
a few tasks and gradually built it…
into a system that now supports her entire business.
It’s not about throwing money at the problem.
It’s about making a smart…
investment in your time and your business.
Final Thoughts: Outsourcing is a Productivity Superpower
If there’s one thing…
I hope you take away from this blog—
and from the podcast with Connie—
it’s that outsourcing is a game changer for productivity.
It’s not about hiring a massive team;
it’s about finding the right help…
to take care of the tasks that drain…
your energy and don’t contribute to your business growth.
So, if you’re ready to reclaim your time…
and boost your productivity, don’t wait.
Start small, find a VA…
and begin outsourcing the tasks…
that aren’t in your zone of genius.
The sooner you do…
the sooner you’ll experience the freedom…
that comes from having a team that…
supports your life instead of consuming it.
If you want more tips on how to get started…
head to Free Gift from Kris and take my quiz…
to discover your productivity personality.
And remember, outsourcing isn’t just a tool—
it’s the key to building a business…
that works for you, not the other way around.
Resources:
Podcast Link: https://podcasts.apple.com/us/podcast/165-kris-ward-how-to-crush-your-demanding-schedule/id1543243616?i=1000644328991
Be my podcast guest: https://winthehourwintheday.com/podcast/
Be my podcast host: https://winthehourwintheday.com/podcast-guest-spot/